STEP 2 OF 4 · BRAND
Your brand DNA
Logo — same mark, kept
Copied from your site · swap it in Smart media
Colors — your red, refined
Generated for your tradeFound on your site
Signal red#CC291F · buttons
Deep Amber#2D1D14 · text
Pale Amber#F7E9D6 · sections
Sun yellow#E4B750 · offers
Typography
AaAa
Gloock for headlines, Source Sans 3 for text. Replaces Georgia.Tone of voice
FriendlyLocalWelcoming
“Latest News”